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Employing
the powerful methods of Applied Behavior Analysis, Dr. Van
Houten, and Dr. Malenfant have addressed a wide range of safety
related problems that involve changing peoples’ behavior.
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Pedestrian
Enforcement Program
In many communities motorists fail to yield to pedestrians
in crosswalk. Problems include failure to yield at marked
and unmarked locations without traffic control devices,
and failure of drivers of turning vehicles to yield
to pedestrians in marked crosswalks at locations with
traffic signals. Click here or
image for more info.
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Impaired
Driving
In the area of impaired driving, the directors
have developed and implemented educational programs
for persons convicted of first and second impaired driving
offences in the Province of New Brunswick. Completion
of these user-pay programs is required for reinstatement
of driving privileges. The Auto Control and Auto Control
Plus program teach behavioral skills needed to help
participants take control of their lives and separate
drinking and driving. These multifaceted programs have
components designed to allow participants to determine
the effects of alcohol use on various aspects of their
lives. Other components help increase participants motivation
to make life style changes. These programs also teach
participants self management, stress management and
problem solving skills necessary to achieve their goals.
The directors have also developed community based countermeasures
to reduce the incidence of impaired driving. Click here
or image for more info.
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Courtesy
Promotes Safety
In the area of pedestrian safety the directors
have developed a multifaceted crosswalk safety program
designed to change safety related behaviors of drivers
and pedestrians. Click here
or image for more info.
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Speed
Reduction
The directors developed a Safe Speed program
designed to reduce speeding on targeted roads. This
program has been employed in a number of cities and
has consistently produced over 50% reduction in serious
speeding on a citywide basis. This multifaced program
involves providing community feedback, a specially designed
enforcement program that focuses on warnings and public
education, and an incentive program. This program was
implemented on a citywide basis in Haifa, Israel by
the Israel Safety Administration. The program reduced
serious speeding by 64 percent, crashes by 63 percent
and injuries by 67 percent.
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Seat
Belt Use
The directors have conducted research on
a variety of methods to increase safety belt use. Dr.
Van Houten and Dr. Malenfant have conducted research
programs demonstrating the efficacy of posted feedback
in increasing seat belt use. They have helped increase
seat belt use by high risk drivers through a night time
enforcement program that used signs, feedback, and enforcement
components. They also participated in the Click it or
Ticket program in North Carolina and designed some of
the components of this successful safety campaign that
increased seatbelt use in two cities by 7 and 14 percent.
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Safe-T
Rider
Professionals at the Center for Education and Research
in Safety (CERS) have evaluated the effectiveness of
the Safe-T Rider program and confirm that administration
of this program does positively change behavior while
riding the equipment. Click here
or image for more info. |
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